Predict the scoreOwn the build-up. Grow your fan database.
A score predictor for one big match or every round of the season. Fans call the final score before kick-off, your sponsor owns the build-up, and every entry adds a contact you own.
Live in minutes, in four steps.
A typical campaign takes 20 to 40 minutes to build, from choosing a template to publishing, without developers or designers.
- Step 1
Pick the template
Start from this template. It's already built and proven with real clubs and brands.
- Step 2
Make it yours
Add your branding, content, prizes and entry form in the campaign builder.
- Step 3
Share it with fans
Publish it on your site or app, in a link in bio, an email or a QR code at the ground.
- Step 4
Own the data
Watch entries arrive live, then export them or sync them to your CRM.
What you get with this template.
- Own the build-up. Fans call the score on your website, app or social channels before every kick-off.
- Fans back every week. Run it for a derby or a cup final, or every round so fans return each week.
- A competition to talk about. Fans see how their predictions stack up against everyone else's.
- A sponsor on the scoreline. Put your sponsor's name on the build-up to every match, as an asset you can sell.
- Any sport with a score. Football, rugby league, rugby union, AFL, basketball or cricket.
- Contacts you own. Every entry adds a consented fan to your database, ready for your next campaign.
See real examples from clubs and brands.
Built into every template.
- Your branding, colours and fonts
- Consent captured on every entry, GDPR compliant
- Synced to HubSpot, Salesforce, Braze, Klaviyo and more
- Runs on your site, your app, a link in bio or a QR code
- Live reporting while it runs
- In any of 16 languages
Just need one campaign for now?
Brief us on a single project and get a project price, based on your brief. When you're ready for more, a subscription is far more cost-effective.
Your questions, answered
What is a score predictor?
A score predictor is a fan engagement campaign where supporters call the final score of a match before kick-off, then enter to lock in their prediction. Clubs and leagues run one for a single big match or every round, and sponsors use it to own the build-up. Every entry adds a consented fan to your database.
Can we run it for a whole season?
A score predictor can run for a single match, several matches or every round, with a leaderboard that brings fans back before every fixture. It's a different template from a tipping competition: here fans call the exact score, while in a tipping competition they tip the winner and the winning margin.
What else can we run around a football season?
A score predictor pairs well with a tipping competition, a starting XI team selector and a player of the match vote. Our Premier League guide shows how brands, publishers and clubs combine them across a season.
Does it work for brands as well as clubs?
Score predictors work for brands as well as clubs. Palmerbet ran the NFL Tailgate Fest Score Predictor ahead of the Rams vs 49ers game at the MCG, with its own sponsor lockup and age-gated entry, and fans predicted the final score for a chance to win prizes.
How long does it take to set up?
A typical campaign takes 20 to 40 minutes to build from a template, depending on how much content you add, and most go live in under an hour. Most of the work is loading your fixtures. You build it in your brand without developers or designers, and Copilot gives you people from our team when you're short on time.
Where does the entry data go?
Score predictor data is captured with consent on every entry and goes straight into your CRM or marketing tools through built-in integrations such as HubSpot, Salesforce, Klaviyo and Data Talks. Webhooks send entries as people submit to any tool that accepts them, Zapier connects over 2,000 apps, and you can export it too. Campaignware is GDPR compliant and encrypts data in transit and at rest, so the contacts stay yours.
See it with your own campaign.
Book a demo. Bring your questions and leave with ideas for your next campaign.