Audience engagement platform Turn engagementinto revenue.
Launch quizzes, predictors and competitions in minutes, in your brand, with our audience engagement platform. Every entry adds a contact you can reach again.
Serious capability, sensible pricing. Live in minutes, with a team behind you.
Trusted by teams, federations, broadcasters, brands and agencies, including
Thousands of campaigns, millions of data points and eight years' experience.
- Football Australia · Allianz Fan Hub

Omnihub
Our hub template: several digital experiences in one branded page.
Explore omnihubtemplate - Bowls NSW · Tipping Competition

Tipping competitions
Weekly picks and a season leaderboard that brings fans back every round.
Explore tipping competitionstemplate - NSW Blues · GIO Team Picker

Team selectors
Fans pick their side, and you learn who they back.
Explore team selectorstemplate - LALIGA · El Clásico Trivia

Trivia
Quick-fire questions, with a leaderboard if you want one.
Explore triviatemplate - Long White (Asahi) · Spin and Win

Spin to win
Instant prizes for live events and online giveaways.
Explore spin to wintemplate - Sunderland AFC · Competition

Competitions
Enter-to-win forms with consent built in.
Explore competitionstemplate - World Supercross · Rider of the Round

Player votes
Player of the round, voted by fans.
Explore player votestemplate - Sydney FC · User Generated Content

UGC competitions
Fan photos and videos that reach far more people than enter.
Explore ugc competitionstemplate - A-Leagues · Legends Digital Cards

Digital cards
Collectable player cards fans come back for.
Explore digital cardstemplate - Perth Scorchers · Minigame

Minigames Service
Branded arcade-style minigames made for mobile, built for you.
Explore Minigames - South Sydney Rabbitohs · “Hats for Jai” Donations

Studio projects Studio
Custom digital experiences beyond our templates, live faster than you'd expect. Project pricing, based on your brief.
Brief us on a projectSee Campaignware Studio
- Campaign builder
- Launch campaigns in your brand, without developers or designers.
- Omnihub
- One branded page for all your digital experiences, with your own tracking.
- Campaign Link
- A short link, QR code and UTM tag in one step, included in your plan.
- Creative assets
- Logos, hero images, backgrounds and social tiles, made just for your campaigns.
- Our team
- People with the experience to help, there when you need them.
- Studio
- Custom digital experiences beyond our templates.
- Copilot
- Extra hands for ideas, creative, builds and reporting.
- Minigames
- Branded arcade-style minigames made for mobile, built for you.
- Custom integrations
- Built around your tools, as a Campaignware Studio project.
Data lands in the tools you already use
Live in minutes. People take part. You keep the data.
- Step 1
Build your campaign
Pick a template and make it yours in the campaign builder.
- Step 2
Promote it
On social, in an email, at your event or on a QR code.
- Step 3
People take part
Quick for you to build, fun for them to take part in.
- Step 4
Every entry becomes a contact you own
Opted-in, GDPR-compliant data, straight into your CRM.
Every campaign works harder for you
Campaigns people choose to take part in do more for you than ads they scroll past.
Own your audience
Algorithms change. A database you own doesn't. Every entry adds a consented contact you can market to directly.
Reach people you've never reached
Half of all entrants to a Wests Tigers signed bobblehead competition were new to the club. Built in 25 minutes.
Launch without the bottlenecks
Start from a template in your brand. A typical campaign takes 20 to 40 minutes, without developers or designers.
Turn engagement into revenue
Campaigns become sponsor assets you can sell. One NSWRL fan vote drove about 15% of McDonald's digital impressions across State of Origin.
Eight reasonsto work with us
The platform and the people behind it, chosen by clubs, leagues, brands and agencies.
People who understand your goals
Experienced people who know what you're trying to achieve, and how to get there.
Easy to use
Launch in your brand without developers or designers. Most campaigns go live in under an hour.
Robust and secure
A stable platform, data encrypted in transit and at rest, and GDPR-compliant collection.
Services when you need them
Copilot gives you extra hands. Studio builds what templates can't.
A proven track record
Thousands of campaigns for clubs, leagues, brands and agencies.
Serious capability, sensible pricing
A full platform and a team, without the overheads of big suites or custom builds.
Founded in 2018
Building audience engagement for sport, brands and agencies since 2018.
Class-leading support
Real people who reply quickly and stay with you from first idea to final report.
We only win when you do
You get the platform and the people. Our team has the experience and technical know-how to help you get it right, and we're there when you need us.
- Campaign ideas and yearly planning
- Mockups for your sponsor pitch
- Commercial strategy and pitching
- Data strategy
- CRM and integration setup
- Reporting that proves the results
- Creative assets for your campaigns
- Copilot for extra hands
- Studio for bespoke builds
See what our clients are creating
Real campaigns from clubs, leagues, brands and agencies. Browse the full showcase for more ideas you can use.
- Football AustraliaAllianz Socceroos Fan HubSee the example
Football Australia · Fan hub - BastionScream for Reese'sSee the example
Bastion · Sponsor activation - South Sydney RabbitohsRandom Souths Fan UGCSee the example
South Sydney Rabbitohs · UGC competition - BastionNeed a Lift Bro?See the example
Bastion · Brand activation
Just need one campaign for now?
Brief us on a single Campaignware Studio project and we'll come back with a project price.Built in your brand, and live faster than you'd expect.
Your questions, answered
Here's what we get asked most. Anything else, just get in touch.
What is Campaignware?
Campaignware is an audience engagement platform. Clients use it to launch quizzes, predictors and competitions in minutes, with no code, to grow a database they own and open up new revenue. It's proven across professional sport, and our team can take on ideas, creative, builds and reporting for you when you need it.
What is an audience engagement platform?
An audience engagement platform is software that brands and sports organisations use to run digital experiences people choose to take part in, such as quizzes, predictors and competitions. The best ones capture consented data, send it to your CRM and report results for every campaign. Campaignware does all of this, with a team that helps.
Who uses Campaignware?
Campaignware is used by clubs, leagues and governing bodies, brands and sponsors, agencies, broadcasters and publishers, and betting companies across Australia, New Zealand, the UK and Europe. Together they've run thousands of campaigns on the platform.
How does Campaignware help with sponsorship ROI?
Campaignware turns a sponsorship into something fans choose to take part in, so the sponsor is part of the content, not just a logo on it. Each campaign reports impressions, unique users, clicks to the sponsor and completion rates, and dual opt-in can give the sponsor leads too.
What is zero-party data and why is it important?
Zero-party data is information people choose to share with you when they enter a campaign, such as their email, favourite player or postcode. Because it's given with consent, you can use it to personalise offers and remarket, and it stays yours whatever the algorithms do.
How quickly can I launch a campaign?
Much faster than you'd expect. Most campaigns go live in under an hour, and a typical one takes 20 to 40 minutes to build from a template, in your brand. Custom builds from Campaignware Studio are quicker than you'd think, too.
Where are you based?
Our headquarters are in Sydney, Australia. We work with clubs, leagues and brands across Australia, New Zealand, the UK and Europe, and our team works across every time zone.
How big is your team?
Small by design, with the experience to look after clubs, leagues, brands and agencies across four markets.
We're not ready for a subscription. Can we start small?
Yes. Brief us on a single Campaignware Studio project and we'll come back with a project price, based on your brief.
Who's going to run it?
You can, using templates in your brand, without developers or designers. When you're short on time, Campaignware Copilot gives you people from our team who take on ideas, creative assets, campaign building and reporting for you.
Our sponsor hasn't signed off yet.
That's normal. Run it first, show the results, then sell it. We can also share examples or build mockups for your pitch.
Is our data safe?
Yes, and it's yours. It's encrypted in transit and at rest, GDPR compliant, and consent is captured on every entry.
See what it could do for you.
Book a demo. Bring your questions and leave with ideas for your next campaign.











































