2023 has given us already amazing Footy moments across codes. Here are the best footy campaigns that we have come across so far and best practice on how to  engage your audience.

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With Campaignware, you can have these ideas up and running in just a few minutes.

Here are just a why you should consider giving them a shot:

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• Data Capture: Capture valuable customer information during the Cricket World Cup frenzy. It's a win-win.
• Cultural Event Tie-In: Take advantage of the massive buzz surrounding the World Cup and connect your brand to this exciting sporting moment.
• Brand Customisation: Make these campaigns truly yours by adding your brand's touch to them. It's all about staying authentic.
• B2B and B2C Appeal: No matter who your target audience is, these campaigns are designed to engage both businesses and consumers effectively.
• Multi Lingual Support: Run your campaigns in multiple languages, including Bahasa, Thai, and Hindi.
• Quick Launch: Don't stress about tight deadlines. With our help, you can have your campaign live and kicking within a few minutes.

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Best of Footy

So, if you're looking for a simple yet impactful way to leverage the Footy fever, reach out to us now and let Campaignware assist you in making the most of this opportunity.

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Player of the Match Vote

A simple player of the match is an easy way to create quick engagement and data capture opportunities around one of the biggest post-match debates. Many clubs like Hawthorn FC are using this effective campaign regularly for each round of the season.

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Tipping Competition

A quick and simple tipping comp for each game is an easy way to create engagement around Footy. Add in a margin feature for an extra layer of challenge. Use this template to excel on major sporting events, just like Melbourne Victory did with the Women’s World Cup.

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Score Predictor

A great pre-match engagement tool to let your audience wear the selectors cap. A predict the score campaign is the perfect opportunity to capture leads and to drive up the pre game hype. Manly Warringah Sea Eagles ask their fans not only what team will win but also let them predict the score.

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Squad Predictor

Let your fans predict the squad. Check out these amazing head shots from the Blues.

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Leaderboard Campaign

Set up an engaging leaderboard campaign to engage your fans throughout the season. Offer irresistible incentives for the top scorers on the leaderboard.

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Moment of the Season Vote

An engaging and simple postseason campaign giving fans the ability to vote the best moment. Use GIFs to add dynamic content like the Newcastle Knights.

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Footy Trivia

A unique and fun Trivia can be used for both B2C and B2B activations. These trivias can run as half time activations, pre- and post match, around major sporting events, or all season long. This is a perfect campaign to embed content of a sponsor. This is another great example of how the Newcastle Knights are using Campaignware for exceptional lead generation.

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Lead Form

Simple but effective. Create a lead form for giveaways and registrations. The Canberra Raiders kill two birds with one stone: On one hand they are promoting their brand new NRLW team and on the other hand they are smartly placing their sponsor. 

Having said that, ever thought about micro sponsorships? Campaigware offers the perfect opportunity to place sponsors, banners and CTAs throughout the entire campaign.

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Spin to Win

Speaking of Giveaways: Set up a Sin-to-Win campaign that allocates prices or discount codes to the users.

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Conclusion

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Thanks to Campaignware's ground-breaking no-code campaign creation platform, each of these campaigns can be:

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• Customised to your brand
• Configured to your needs
• Ready to go live in 24 hours or less

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Feel free to get in touch if you'd like to learn more about how we can bring these campaigns to life for your brand.

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Happy campaining!

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Interested in running digital fan engagement campaigns and generating valuable leads?

Discover how Campaignware can help you achieve your goals. With a suite of powerful tools and features, Campaignware empowers you to drive targeted marketing initiatives and optimise your campaigns for success.

‍Request a demo today to elevate your fan engagement and take your sports marketing strategy to new heights.

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